Magnus Rex was commissioned to create advertising concepts for the "God of War: Ascension" marketing campaign. The theme of this concept is "The Climb" as a weak warrior at first struggles to climb to the mountaintop, but gradually gains more and more power with every inch. By the end he has generated so much power that energy crackles off of him forming golden armor and cleavers he uses to claw his way to the top.
The warrior starts out weak...
...but grows stronger as he climbs!

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